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Our Founder

Our Fuunder

Why functional furniture

David has been a successful entrepreneur since leaving school in the 1990s. Successfully running The Storage Bed Company for the last 10 years and with a larger range of innovative products recently we've changed our name to Furl, under our new brand we continue to innovate and offer practical furniture solutions for everyday living.

As director he is personally involved in every step of the process. His tireless attention to detail shines through in everything from new product design to deliveries.

With David nothing ever stands still. His youthful energy knows no bounds and he puts many hours into to the businesses. If he's not at work you can be sure he'll be thinking about it. Quite simply, he loves functional furniture.

David Norman
David wants it to be a pleasure buying a sofa bed, so - along with his team - is always available to offer his help and expert advice.
Sofabed with Storage Arms
“ When I look at an arm on a sofa, I don’t see the arm I see the possible storage space.” David Norman - Owner
Customer Reviews

4.91 Average

569 Reviews

Istvan Ipper

Excellent. The sofa bed I have just purchased looks great, opens and closes very easily and its just perfect. Thank you. The delivery guys were on time, polite and assembled the sofa bed in 5 minutes. It was a pleasure purchasing from you. I will be recommending and looking at your web site for further purchases.

Posted 1 day ago

Anonymous

Very informative website meant that our expectations were met. We sent our own fabric for the headboard and base and that process went smoothly and we were delighted with the final result. The installation boys were very professional. We chose a Maxi with Alto mechanism. Of course it is stiff to start with, but soon loosens up with use. I dread the day we have to move it, but in the meantime... it is just what we were looking for.

Posted 2 days ago

Julia Morecroft

Excellent service and product- our second bed from Furl and just as good as the first!

Posted 2 days ago

Dorothea Nitsch

Great space saving furniture! Professional staff.

Posted 2 days ago

Kajal

Bed delivered and was assembled by a professional team. Very good quality and the storage space underneath is amazingly big. Won’t hesitate to recommend this and we hope to be ordering another soon

Posted 3 days ago

Nellie Longstaff

I am extremely happy with the white leather Simplicity Plus storage bed I purchased from Furl. The storage space is amazing and easy to open and close, the foam mattress is very comfortable and the headboard just beautiful! Delivery was as promised and the Furl assembly team - efficient, patient and friendly. This is the second furniture item I have bought from Furl and I would recommend them with no hesitation for the high quality of their products and the excellent service!

Posted 4 days ago

P. Galan-Aguado

Making the bed according my specs and using first quality products. very good customer service also.

Posted 4 days ago

Pilar Galan-Aguado

Bed beautifully made according my specs. First quality materials and superb customer service. Something worthy to spend money on.

Posted 4 days ago

Ian Hirst

Excellent pre-delivery service and then pulled out the stops to get us the bed before Christmas.

Posted 4 days ago

Ken Speirs

Fantastic sofa bed, very compact when folded, but a full size double unfolded. The advice we were given in the showroom was wonderful, everything about the materials and construction was explained carefully and we were encouraged to sit and lie on the different styles to allow us to choose exactly what we wanted. The delivered bed is great, very comfortable as a sofa and a bed, very easy to use. Well done Furl for such a great product!

Posted 5 days ago

Jay

The medium size bed is really comfortable to use. Easy to prepare for bed and slim enough as a sofa to look unobtrusive in smallish room

Posted 1 week ago

Lesley Simpson

Great service, David was polite, friendly, but not at all pushy, actually the product sells it's self. The bed is comfortable and suits our needs perfectly. We are so glad we found Furl.

Posted 1 week ago

Craig

Good, clear and efficient service. Delivery was well handled and the actual sofa bed is spot on. Apart from being a nice sofa, the actual bed really is the best "sofa bed" we have slept on, a massive improvement over the one it replaced!

Posted 1 week ago

David C

Reviewed our purchase online then decided to visit the London showroom where Becca was really helpful, knew her stuff, paid the right amount of attention and then left us to browse to decide. Once decided again Becca was great helping to do the order online. Bed arrived on the day agreed, delivery/fitting team were also fantastic, worked quickly and cleanly, taking all packing away with them. A lovely pair of lads. Bed and mattress are superb quality, haven't slept so well for ages. Thoroughly recommend from start to finish. Thank you Furl!

Posted 1 week ago

Kate Hofstetter

Excellent customer service and great quality product

Posted 1 week ago

Pauline & Thomas Wray

Several years ago we bought two single storage beds from this company after visiting their premises in Nottingham. We were happy with the purchase, and when last year we wanted another single storage bed, we went back to Furl. We did this after searching for in vain storage beds of similar quality at a better price. We currently have another Furl single storage bed on order. Not cheap, but we think they are the best on the market.

Posted 1 week ago

Frans Van Schalkwyk

I recently purchased a sofa bed , which I needed for daily use for two weeks of the month (long story). I needed a sofa bed as this was all that space would allow me. I was feeling negative about this as my experience of all sofa beds to date are that they are not a good sofa, nor a good bed and all are flimsy and a bit of drama to open and close. I researched a lot and found FURL and inspired by the good reviews visited there showroom. Great experience and had a novel experience where a salesman advised me not to add an expensive extra which he did not think would be of much benefit!! Fantastic service! Now , for the bed.......absolutely incredible!! Quality I have never seen before in a sofa bed. I was very nervous as I am not small ( 22 stone) and sometimes my fiancée sleeps there as well, but all my fears were allayed, I absolute feeling 100% confident in the structure of the bed. Another issue I had with a sofa bed was having to stow it away every morning. Again this bed exceeded all expectations. A one hand operation to open and close, with clever storage space for the pillows in the backrest. It is not cheap, but worth every penny. Almost forgot, the installation and delivery service was also top notch and at the showroom they did not have one of the mattresses in stock, so brought two with on the delivery , so I could try both and choose one. I find it so comfortable, I actually miss it the weeks I am not there....

Posted 1 week ago

Jenny H

Great capacious bed

Posted 1 week ago

Rima H

This is the second storage bed I have purchased from Furl. The customer service is excellent and you cannot compare the quality of the bed with other storage beds on the market. It is very well made- very solid with so much storage space which is easily accessible. I have no doubt this bed will last a very long time - I don’t expect to ever need to replace it to be honest. I recommend Furl beds without hesitation - as you are getting a lovely, quality bed and a storage unit all in one.

Posted 1 week ago

Stan B

The whole shopping experience from evaluation of the product, ordering and delivery were first rate. A very professional company throughout. The product, a bed settee, is of the highest quality, comfortable to both sit and sleep on as well as looking attractive. Overall, from our experience the product and company cannot be faulted in any way.

Posted 1 week ago

Michele

Very good service, easy website to use. Quick response when needed further information. Very comfortable bed. Lifting the storage area requires a bit of strength but manageable so far. Would recommend company.

Posted 1 week ago