Worth every penny.... On visiting the showroom, I was immediately impressed by the quality of the beds. But, like me, there must be people thinking, "This is not a cheap bed". Nevertheless, I thought this offered better value compared to anything else on the high street (especially if you are looking for a storage bed). Having had the max for a few weeks, I am still delighted with the sturdiness of the bed, superior lifting mechanism, and above all, how good it looks in my room as it was fully customised to my preferences. I know this will last a lifetime, and I have no regrets making this purchase. As mentioned by others, you can expect stellar service from the whole team, particularly the delivery + assembly team who took so much care when building the bed.