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Our Founder

Our Fuunder

Why functional furniture

David has been a successful entrepreneur since leaving school in the 1990s. Successfully running The Storage Bed Company for the last 10 years and with a larger range of innovative products recently we've changed our name to Furl, under our new brand we continue to innovate and offer practical furniture solutions for everyday living.

As director he is personally involved in every step of the process. His tireless attention to detail shines through in everything from new product design to deliveries.

With David nothing ever stands still. His youthful energy knows no bounds and he puts many hours into to the businesses. If he's not at work you can be sure he'll be thinking about it. Quite simply, he loves functional furniture.

David Norman
David wants it to be a pleasure buying a sofa bed, so - along with his team - is always available to offer his help and expert advice.
Sofabed with Storage Arms
“ When I look at an arm on a sofa, I don’t see the arm I see the possible storage space.” David Norman - Owner
Customer Reviews

4.92 Average

463 Reviews

Zack, London

Worth every penny.... On visiting the showroom, I was immediately impressed by the quality of the beds. But, like me, there must be people thinking, "This is not a cheap bed". Nevertheless, I thought this offered better value compared to anything else on the high street (especially if you are looking for a storage bed). Having had the max for a few weeks, I am still delighted with the sturdiness of the bed, superior lifting mechanism, and above all, how good it looks in my room as it was fully customised to my preferences. I know this will last a lifetime, and I have no regrets making this purchase. As mentioned by others, you can expect stellar service from the whole team, particularly the delivery + assembly team who took so much care when building the bed.

Posted 5 days ago